Our work

Our expertise shines through across a variety of sectors. Look through some of the work that we’ve completed for these amazing brands.

Agent Provocateur

Brand development

Radio Times

Market Segmentation

Koddi

E-commerce

Euroclear

Financial Services, Customer Experience

Camelot

Brand Development

Genaura

Health & Beauty

JT International

Illicit & Counterfeit

Farizon

Automotive

Client Feedback

“The first person I turn to on all-matters research. That’s because I know that Ian will have an intelligent, insightful, and practical perspective that means you end up with work that takes you further and deeper than you realised you could go”

- Ben Rachel, Head of Strategy at KROW Group

“The Human Instinct bring deep experience and sharp insight to every project, with a genuinely hands-on approach. No juniors, no excuses – they take full ownership and turn insight into ideas and ideas into visible results. When you work with Ian and his team you get brand clarity grounded in real customer insight, and you come away with a practical, hard-working toolkit that helps you take on the market with confidence’

Better still, they make the whole process a lot of fun.”

- Al Clarke - Automotive Marketing Consultant to AION UK

“Ian is quite simply brilliant at what he does. His vision, strategic thinking, execution and interpretation of Research and Insight is extraordinary. He works within his agency to not only work for us as a client and supports our business every step of the way.”

-Nicola Young, CMO, Genaura

“Their strategic vision and Insight were instrumental in shaping our report’s direction and content. Ian’s ability to analyse complex global trends and translate them into actionable strategies was invaluable, ensuring that our findings were not only thorough but also impactful”

- Valentin Dinca, Brand Integrity and Corporate Responsibility, JT International

“Their output is always both complete, insightful and well-presented – gaining praise from across the management and executive team. I’ve no hesitation in working with them”